The milk crate challenge is here, and the haters are out.
First of all, that second link is a remarkably dramatic local news story. Two people broke bones and you’re comparing this to eating tide pods? Get out of here.
Second of all, yeah, probably don’t do this sounds like you could get hurt.
Third of all, great for the milk brand. Milk is neutral enough by nature that it never risks getting too edgy, so things like this are big for broadening perceptions.
Also yeah no I’m not explaining the milk crate challenge. The point is that you try to climb up and down milk crates stacked like stairs. It’s self-explanatory. Thank you for your click.
came for explanation, got bamboozled. want my money back.